I first came across this Spike Lee film in my Film as Communications class. With the recent views on black representation in the media this movie came to mind. Spike Lee really packs decades of black stereotypes into just 2hrs 15mins and it is indeed an eyeopener into what we have for years been fed through mainstream media.
Are we being Bamboozled?

American film director Spike Lee's Bamboozled (2000), takes on the issue of race relations and the portrayal of African Americans in the media. Delivered as a satire within a satire, Lee addresses head- on any misconceptions which may arise due to the film's heavy content. During the opening sequence the main character Pierre Delacroix, played by Damon Wayans, explains satire as:
"A literary work in which human vice or folly is ridiculed or attacked scornfully.... The branch of literature that composes such work.... Irony, derision or caustic wit used to attack or expose folly, vice or stupidity."
In this way Lee intends to direct the
public’s interpretation of his piece. Through his revival of the 19th century
Minstrel show, Spike Lee unmasks racial subtexts within current media. In Bamboozled’s live
audience production, “Mantan: The New Millennium Minstrel Show”, Spike Lee
emphasizes the treatment by the American media of black America. He reuses
racial images which have circulated American programming over the years. Lee
packs a full assortment of historically prejudicial figures on the Minstrel
stage. The staging of the Minstrel show on a watermelon plantation
is significant to racial stereotypes predating the abolition of slavery.
The cultural association of the
watermelon patch and the African American has long had a derogatory
interpretation but there is a little known historical report which thoroughly
opposes this offensive ideal. The real story of the watermelon in black
history became perverted with damaging assignments of uncleanliness, laziness, childishness, and unwanted
public presence, by Southern whites who were not in favour of the abolition of
slavery.
Accordingly, the film
also suggests that there are modern day representations of these typecasts. Singling
out gangster rap as the contemporary form of transmission of racial imagery to
the masses, Spike Lee’s film makes the implicit comparison between the current
genre and the preceding performance tradition. In the same fashion blackface
entertainment was backed by white America over 100 years ago, Lee imitates the
appeal of gangsta rap, a brand of music known for its sexually explicit content
and which boasts its evolution within the black community.
The main objective of the movie was to communicate how Black Americans are perceived by their counterparts. The director shows that throughout history blacks have been appropriated subjugated roles which are meant to demean and propagate black inferiority. Lee's film also acknowledges that the American public is uncomfortable with the projection of "the middle class black family"; as reasoned by Dunwitty who explains to Delacroix why his previous pilots were failures; he says "wake up, brother man. The reason why they didn't get picked up was because nobody- and I mean NOBODY- niggers and crackers alike wants to see that junk."
The main objective of the movie was to communicate how Black Americans are perceived by their counterparts. The director shows that throughout history blacks have been appropriated subjugated roles which are meant to demean and propagate black inferiority. Lee's film also acknowledges that the American public is uncomfortable with the projection of "the middle class black family"; as reasoned by Dunwitty who explains to Delacroix why his previous pilots were failures; he says "wake up, brother man. The reason why they didn't get picked up was because nobody- and I mean NOBODY- niggers and crackers alike wants to see that junk."
In addition to examining how the black community is regarded by white America, Bamboozled observes how African Americans see themselves. The director probes the idea that most blacks operate with a double consciousness where in order to be accepted they assimilate an identity closer to that of those who assume superiority, only to reclaim a sense of culture when among others of their group. He satirizes this with the Mau Maus and Delacroix as both groups excessively exalt their side of the dichotomy. The Mau Maus’ Afrocentric philosophy is in direct contrast to Delacroix’s Harvard educated disposition and which least fits the image of a person of his race.
Along with highlighting that white America has for years gained power and controlled the perception of the black community, Bamboozled explores the view that the powerful seem to believe that they have the authority to determine what is offensive. The flagrant use of the word “nigger” in television for instance is their way of trying to placate its offensive origin and is being justified by the idea “Nigger is just a word.” Spike Lee in turn gives reasons for the roles given to African Americans in television as the movie demonstrates that even 100 years later, white America power structure, as represented by Dunwitty and CNS executives, still have controlling power over the entertainment industry and therefore, determine its content.
The movie ends with a montage of the racial stereotypes used in film to represent African American. Take a look and tell us what you think by leaving a comment below.